Jamie Oliver & Samsung’s Smart Kitchen with Bespoke AI Tech

Posted by Lorraine on 16th Jul 2025

Samsung has officially announced an exciting new partnership with celebrity chef Jamie Oliver, highlighting their shared passion for simplicity, innovation, and smart living. With Jamie’s endorsement, the spotlight is now firmly on Samsung’s groundbreaking Bespoke AI appliances, a range of smart home products designed to make cooking, cooling, cleaning, and home management more intuitive than ever.

Now available at Appliance House, you can explore the full range of Samsung Bespoke AI products, including AI ovens, smart fridges, and intelligent washing machines, all designed to simplify daily routines while reducing waste and enhancing your kitchen lifestyle.

Discover the Samsung Bespoke AI Range

Samsung’s Bespoke AI appliances combine smart technology, premium design, and user-focused features. Backed by SmartThings connectivity and with some models featuring voice control via Bixby, the range is perfect for busy homes looking to save time and improve efficiency.

Shop Featured Samsung Bespoke AI Appliances

Jamie Oliver Loves Samsung - Oven

Why Jamie Oliver Loves Samsung Bespoke AI

Jamie Oliver champions Samsung’s Bespoke AI products for their ability to simplify cooking, reduce food waste, and support healthier, smarter home living. From cooking two dishes at once in the dual cook oven to monitoring your fridge contents remotely, the range empowers home cooks to make better choices with ease.

Top Benefits of Samsung Bespoke AI Appliances

1. Smarter Cooling with Bespoke AI Refrigerators

Samsung’s Bespoke AI refrigerators are engineered for both convenience and efficiency. Packed with intelligent features, they’re designed to make food management easier and fresher for longer.

AI Vision Inside: An internal camera, as featured in the Samsung RF65DG9H0EEU Family Hub Smart Fridge Freezer automatically recognises fresh food items as they’re added or removed from the fridge, keeping your inventory up to date in real time. This live food list is easily accessible through the SmartThings App, making it simple to plan meals or check what you have while out shopping. You’ll also get recipe suggestions based on what’s currently in your fridge, turning everyday cooking into an easy and inspiring experience.
Bixby Voice Commands: Check fridge status, add items to a grocery list or, open the appliance door, hands-free!
Auto Open Door: A gentle touch or voice command opens the fridge automatically, adding luxury to everyday use.
SpaceMax Technology: Maximizes internal capacity without increasing external dimensions or compromising on performance.

2. Effortless Cooking with Dual Cook, AI Pro Smart Ovens

The Samsung Bespoke AI Oven Series make multitasking in the kitchen easy. With advanced cooking modes and separate temperature zones, you can prepare multiple dishes simultaneously, all without flavour transfer.

Samsung Oven Using Sense AI to Cook Roast Joint

Dual Cook Technology: Cook two meals at different temperatures in the same oven! The Samsung NV7B6795JAK/U4 Oven features an innovative double-hinged door which allows you to use the full oven or just the top section, enabling you to cook multiple dishes simultaneously without flavour transfer. Perfect for smaller meals, the top section helps save up to 25% energy while delivering consistently delicious results.
AI Pro & Smart Cooking: With clever built in cameras, some Samsung AI Ovens can recommend optimal settings for various recipes and monitors cooking progress without the need to constantly open the oven door. Using the SmartThings App you can adjust settings and stay in control with the ability to turn the oven on/off, select functions, set timers, and more, all from your smartphone.
Steam Functionality: This healthier cooking method locks in flavour and nutrients for perfect, succulent results.

3. SmartThings: Complete Home Connectivity

With Samsung’s SmartThings ecosystem you have the ability to connect all your Bespoke appliances under one intuitive app. Available on Android and iOS, SmartThings transforms your smartphone into a smart home remote control.

Samsung AI Energy Sabings

Remote Control & Monitoring: Start preheating your oven or check your washing cycle from anywhere.
Energy Efficiency: Create personalised routines to optimise energy use.
Seamless Updates: Keep your appliances future-ready with automatic software improvements.

4. Voice Control with Bixby

Samsung’s Bixby virtual assistant adds a new layer of convenience. Once connected via Wi-Fi and your Samsung account, simply ask Bixby to manage your appliances, adjust settings, or provide status updates.

Samsung Bixby Control Washing Machine

Hands-Free Convenience: Perfect for when your hands are full.
Smart Assistance: Troubleshoot or access settings with just your voice. The Samsung WF90F09C4SU1 Washing Machine allows you to control the appliance with your voice using Samsung Bixby for the ulimate convenience.
Unified Login: Make sure all devices are linked through the same Samsung account.

Make Home Living Smarter with Appliance House

At Appliance House, we stock the full range of Samsung Bespoke AI appliances. Whether you're a home chef, a busy parent, or just love innovative tech, the Bespoke range offers smart solutions that truly make a difference.

Samsung & Jamie Oliver

With Jamie Oliver as the new face of this smart kitchen revolution, there’s never been a better time to explore how AI appliances can simplify your home life. Smarter cooking, easier cleaning, better energy use, it’s all within reach.

#JamieHeartsSamsung

The partnership between Jamie Oliver and Samsung is more than a celebrity endorsement, it’s a shared mission to bring smart, meaningful innovation into every kitchen. Explore the collection today and experience the future of home living.

“Anything that makes life a bit simpler is a win in my book, and that’s where Samsung’s brilliant Bespoke AI appliances really shine. What’s not to love?” – Jamie Oliver.